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Neri Naig uses ‘influencer’ talent fee to give PPE to frontliners

/ 01:54 PM April 01, 2020
Neri Naig

Neri Naig and her son Miggy Miranda. Image: Instagram/@mrsnerimiranda

Actress Neri Naig donated personal protective equipment (PPE) to front line workers using the money she and her son Miggy received from product endorsements.

Naig, wife of Parokya ni Edgar frontman Chito Miranda, mulled over the significance of being an “influencer” amid the COVID-19 pandemic on her Instagram post yesterday, March 31. The actress also said they will be distributing the masks to their subdivision guards, garbage collectors and hospital workers.

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“‘Influencer’ ang tawag nila sa amin na nagpopost ng mga brands. Sa panahon ngayon, sa palagay ko ay mukhang wrong timing kung magpost ako ng mga brands na ini-endorse ko,” she said. “Pero naisip ko, baka eto nga ang tamang panahon para [pangatawanan] ang salitang ‘influencer.’ Baka pwede rin kaming maging influencer sa kapwa naming influencer.”

(Influencer is what they call us who create posts for brands. At a time like this, I think it looks like wrong timing to make branded posts. But then I thought maybe this is the right time to embody the term influencer. Maybe I can influence my fellow influencers.)

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In the hopes of inspiring others to follow suit, Naig narrated that she used her endorsement income to acquire the equipment for donation. She also stated that it has been difficult for the delivery personnel to transport the PPE, due to the lockdown.

The actress then extended her gratitude to the brands she is endorsing for their continued support. Naig explained how crucial the extra income is during this time, especially for her employees.

“Dahil po dyan, kahit walang trabaho at sarado lahat ng negosyo, may maishe-share ako sa mga empleyado namin. 38 families po ang kailangan naming alagaan.”

(Because of [the endorsements], even though we are out of work and all our businesses are closed, I can share something with my employees. There are 38 families we need to take care of.)

Aside from donating PPEs, Naig also donated boxes of bread and coffee to health workers in Tagaytay last March. JB

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