Trailer for Blake Lively’s ‘It Ends with Us’ features Taylor Swift song

Justin Baldoni and Blake Lively in “It Ends with Us” | Photo credit: Columbia Pictures

“It Ends with Us” has officially released its first full trailer, delighting fans who have been long waiting for the popular Colleen Hoover book adaptation to hit their screen.

On Thursday, May 17, Sony Pictures unveiled the trailer showcasing Blake Lively in the lead role as Lily Bloom, a woman who falls for neurosurgeon Ryle Kincaid (Justin Baldoni). But their relationship takes an abusive turn and shakes the lives of the main characters.

“We break the pattern, or the pattern breaks us,” Lively says in the trailer, as the audience gets a glimpse at the dramatic love triangle that would spur the story.

Despite Lily’s love for Ryle, her first love, Atlas Corrigan (Brandon Sklenar), returns to the picture, pushing her to come up with an “impossible” choice that would test her strength and values in life and love.

“We all have an idea of what love can be: that special connection you feel, that first kiss,” Lively’s Lily expressed. “But 15 seconds—that’s all it takes to completely change everything.”

Taylor Swift‘s song “My Tears Ricochet” is heavily featured in the trailer, giving the fans more reason to be excited about the film. Lively and Swift are known to be good friends in real life.

Despite the massive anticipation for “It Ends with Us,” with the trailer getting 5 million views and counting upon its release, some audiences still pointed out how the movie is being marketed as a “steamy romance” instead of its significant stress on domestic violence.

“The topic itself isn’t the problem; I think it’s more about how it was marketed as “spicy romance” and not a nuanced story about an experience many women have gone through,” one said on X.

“It’s not that the book was bad; it’s the fact people kept selling it as a romance when it really isn’t romantic in the slightest,” another netizen said.

The book gained massive attention on TikTok, increasing the hype for the movie adaptation.

“It Ends with Us” opens in Philippine cinemas on Aug. 7.

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