Blackpink. Image from YG Entertainment
Blackpink garnered 1.6 billion views on YouTube with the music video for “Boombayah,” according to label YG Entertainment on Tuesday.
It is the group’s third video to reach the milestone, after those of “Ddu-du Ddu-du” and “Kill This Love.”
“Boombayah” is one of the two main tracks from debut single “Square One” that was released in August 2016.
On Sunday in London, the group made its festival debut in the UK at 2023 British Summertime Hyde Park. It will head to Paris for an encore concert next week before more in the Vietnamese city of Hanoi and the US.
Separately, Starbucks Asia Pacific reportedly will team up with the foursome to launch an exclusive range of merchandise, including tumblers and key rings. The group collaborated with Starbucks Thailand in 2021 for a sold-out line of goods available only in the country.