Celebs turn to OnlyFans, TikTok to support causes | Inquirer Entertainment

How celebrities are using OnlyFans, TikTok to support good causes

/ 11:17 AM November 26, 2020

2020201126 Michael B. Jordan

Michael B. Jordan confirmed that he plans to open an OnlyFans account for his mustache and that proceeds will be used to fund a barber school. Image: AFP/VALERIE MACON

Lockdowns and quarantines have sent the time spent on social media skyrocketing. From OnlyFans to TikTok, several celebrities, like the actor Michael B. Jordan or the French dancer Fauve Hautot, not to mention brands, are seizing the power of social media to launch initiatives in aid of good causes. But apart from being a good way for them to offer support at this difficult time, these platforms are also a good way to boost their image.

Jordan is People Magazine’s “Sexiest Man Alive” for 2020 and the star plans to put his newfound status to good use. The news could almost have gone unnoticed in his interview with Jimmy Kimmel, Nov. 18, and yet Jordan nonchalantly announced that he was signing up to the OnlyFans website. The controversial social network, often considered to favor pornography, gives users access to content by paying to follow other users.


The “Creed II” star joked about the mustache he grew during quarantine.


“His name is Murphy. We call him Murph for short,” he said, while laughing. “Got an OnlyFans coming soon.. Eating fruit, all types of crazy stuff, it’s going to get wild.”

Kimmel then quipped that Jordan could probably make “$250,000 a year” if his mustache had an OnlyFans account. And what seemed at first to be a joke, ultimately turned out to be true.

“I’m actually going to start one,” clarified Jordan. “But like all the proceeds I want to go towards a barber school because during the quarantine, you know, there’s been so many businesses and schools that shut down.”

Between marketing and philanthropy

More and more positive initiatives supporting good causes and charities are springing up on social media. Recently, French coffee brand Carte Noire enlisted the celebrity and dancer Fauve Hautot to launch its own challenge on the social networks Instagram and TikTok.


The “Challenge Carte Blanche” aims to support the association “Sport dans la Ville” [Sport in the City] — which works for the social and professional inclusion of young people — by funding dance classes.

View this post on Instagram

A post shared by CARTE NOIRE (@cartenoirefr)

Similarly, as the COVID-19 pandemic takes its toll on mental health, sneaker brand Vans took action with its “Vans Checkerboard Day,” a global initiative championing the power of creative expression.

This year’s event included a TikTok challenge on Nov. 19, calling on people to share the creative activities that help their well-being. This year, the brand announced it would donate a collective $1 million to 10 charities worldwide, that work to promote creativity as a resource for coping with the stressors that impact mental health and well-being. CC

Your subscription could not be saved. Please try again.
Your subscription has been successful.

Subscribe to our daily newsletter

By providing an email address. I agree to the Terms of Use and acknowledge that I have read the Privacy Policy.


Actress Bella Thorne makes $2 million in first week of launching OnlyFans account 

Jane Fonda does workouts on TikTok — see how you do against the 82-year-old ex-aerobics queen 

TAGS: advocacy, Michael B. Jordan, OnlyFans, philanthropy, tiktok

© Copyright 1997-2024 INQUIRER.net | All Rights Reserved

We use cookies to ensure you get the best experience on our website. By continuing, you are agreeing to our use of cookies. To find out more, please click this link.