Scarlett Johansson quits Oxfam over Israeli firm advert | Inquirer Entertainment

Scarlett Johansson quits Oxfam over Israeli firm advert

/ 09:07 PM January 30, 2014

Scarlett Johansson. AP FILE PHOTO

LONDON — US actress Scarlett Johansson has quit as global ambassador for Oxfam after the aid group deemed the role “incompatible” with her promotion of an Israeli firm that has a factory in the occupied West Bank.

Johansson, 29, appears in an advertisement for home drinks carbonation firm SodaStream, which is due to air during the US Super Bowl on Sunday.

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It has already been seen more than 4.5 million times on the YouTube video-sharing website.

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The Hollywood star has worked for Oxfam since 2005 but the British-based aid agency said she had stepped down due to her role with SodaStream.

“Oxfam has accepted Scarlett Johansson’s decision to step down after eight years as a global ambassador and we are grateful for her many contributions,” the charity said in a statement.

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“While Oxfam respects the independence of our ambassadors, Ms. Johansson’s role promoting the company SodaStream is incompatible with her role as an Oxfam global ambassador.

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“Oxfam believes that businesses such as SodaStream, that operate in settlements, further the ongoing poverty and denial of rights of the Palestinian communities that we work to support.

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“Oxfam is opposed to all trade from Israeli settlements, which are illegal under international law.

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TAGS: Advertising, Britain, Celebrities, Entertainment, Israel, Scarlett Johansson, US

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