‘David Bowie Is’ museum show being turned into VR experience
The globetrotting, blockbuster exhibition “David Bowie Is” is being reimagined as a digital experience for mobile devices and virtual reality/augmented reality platforms, taking viewers through an exhibit of Bowie’s work and artifacts from his life.
“David Bowie Is,” which launched in 2013 at London’s Victoria & Albert (V&A) museum, ran for five years, visiting 12 museums and attracting two million visitors.
The V&A is behind the forthcoming digital version of the exhibition, as is the David Bowie Archive and New York product studio Planeta.
The experience will consist of a connected sequence of “audio-visual spaces” featuring music, artifacts and more. 3D scans will be used to present the artist’s costumes and treasured objects, and the team is considering a feature allowing users to “step into” an outfit and see themselves in it.
The digital experience will be available for mobile devices and all major VR/AR platforms. It will be offered in nine different languages, like the museum show, with a first release planned for fall 2018. JB
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