Denise Julia airs side on 'unprofessionalism' claim by BJ Pascual

Denise Julia airs side on claim of ‘unprofessionalism’ by BJ Pascual

Rising OPM singer says photographer canceled shoot due to 'differences in production processes'
/ 10:15 AM December 25, 2024

Denise Julia admits 'mistake,' but says BJ Pascual’s team canceled shoot

Denise Julia and BJ Pascual. Image: Instagram/@denisejvlia, @bjpascual

Denise Julia finally spoke up on BJ Pascual’s claims of “unprofessionalism” against her, with the new OPM singer clarifying that it was the photographer’s team who canceled their scheduled shoot due to their “differences in production processes.”

Denise made a tell-all via her Instagram Stories on Christmas Day, Dec. 25, including in her posts the screenshots of her manager’s conversation with Pascual’s manager regarding the shoot.

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Denise said her team reached out to Pascual back in May, and they had an online meeting in June. Denise added that she and Pascual also had personal calls to exchange ideas for the shoot.

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In July, Denise’s manager gave a budget of P650,000, but Pascual’s team—despite the former “following up many times”—did not immediately get back to the singer’s team if the “budget is doable.”

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“We can’t really have a shoot date without us being sure if the budget is even feasible to them. Because on our end, we understand if this is not something they can work with,” Denise said.

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“We would have pulled back immediately already from the start if they had only told us that this is not doable for them, that that’s not the price range they can work with,” she stressed.

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However, three days before the shoot and already three weeks after Denise’s team sent their initial budget, Pascual’s team, according to Denise, sent a cost sheet of P1.2 million.

The singer’s team tried to extend their budget to P800,000 because they “really wanted to do this.” Her manager gave out options so that “none of the efforts go to waste,” although Pascual’s team was only able to adjust the cost to P1 million two days before the shoot.

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Difference in production process

Denise then showed a screenshot of the conversation between her manager and Pascual’s, in which the singer’s manager pointed out that from experience, “no vendors would do anything without a budget actually agreed upon.”

“I think that’s where the confusion is,” Denise’s manager said in the screenshot. “I should have been more straightforward with how important it was that we agreed on a number before confirming anything. I thought that was a protocol for y’all as well so I apologize for me assuming that’s the case.”

Pascual’s manager then replied, “Okay, so due to the differences in our production processes, I think it would be best to cancel the shoot.”

Denise Julia admits 'mistake,' but says BJ Pascual’s team canceled shoot

Image: Instagram/@denisejvlia

Denise added that her manager had even suggested pushing the shoot to a later date. “But ultimately at the end, BJ’s team, not us, canceled the shoot.”

“I am fully acknowledging my mistake for not reaching out after this anymore, but it was because I didn’t know the extent of his frustration until everything aired out on social media and it blew off of proportion,” Denise said.

“It is something that I will take with me as I move forward with work and this is not to put any more fuel to the fire,” she added.

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Denise Julia also shared a screenshot of her message to Pascual in which she apologized to the latter for her shortcomings, saying she admires him and that it has pained her that she let him down.

Nonetheless, Denise wished that his frustration had been communicated to her directly. The singer further said she and Pascual are set to talk about the matter in person after the holidays.

TAGS: BJ Pascual

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