“Why, oh, why did Anne Curtis’ soap commercial ‘butcher’ Charice’s hit tune, ‘Pyramid?’” veterinarian LD Marapao asks: “They could’ve come up with an original jingle, couldn’t they? And, Anne singing Charice’s song? I’d be embarrassed if I were the actress.”
Other notes:
Seig Olparan, graphic designer: “Have our news people run out of ideas? I find it disturbing to see how news anchors have lost their impartiality. Sometimes, I feel like I’m watching a youth-oriented techie-magazine show. Networks now set aside considerable airtime for their news people to read predictable viewer reactions from social networking sites.
“Worse, anchors now readily share their personal thoughts about the issues they’re reporting, and lose their objectivity. Where have all the good broadcasters gone?
Surveys
“I also find it funny that primetime news shows feature ‘surveys,’ posing questions that aren’t well-thought-out.
During the height of the tsunami tragedy in Japan, the question went something like this: “Sa palagay n’yo ba, handa ang Pilipinas sa trahedyang tulad ng nangyari sa Japan?” —Which viewer would answer ‘yes?’”
Luda Carreon, consultant: “I found it rather silly the first time I came across ‘Teleradyo’ on dzMM. Suddenly, viewers were ‘watching’ a radio show! I have since changed my opinion, especially after I began tuning in to the late afternoon programs of Karen Davila and Vic Lima, and Anthony Taberna and Gerry Baja. I find the discussions quite useful in drawing out different perspectives on contentious issues”
E-mail baisandy@yahoo.com