Pia Wurtzbach and Heart Evangelista during Milan Fashion Week. Images: Instagram/@piawurtzbach, @iamhearte
Pia Wurtzbach and Heart Evangelista proved once more that they are fashion heavyweights after ranking as top influencers for the Milan Fashion Week Spring/Summer 2025 womenswear edition, garnering millions in media impact value (MIV).
Wurtzbach ranked fourth in the list, while Evangelista was named in the 13th spot, according to data from fashion platform Lefty.
With 14.8 million followers on Instagram, the Miss Universe 2015 titleholder earned $7.59 in EMV after being invited to 11 luxury brand shows such as Dolce & Gabbana, Boss, and Gucci, to name a few.
Evangelista, on the other hand, garnered $2.99 in EMV after gracing 16 shows such as Fendi, Diesel, and Gucci, to name a few. She currently has 16.3 million followers on Instagram.
Also part of the list are K-pop stars Enhypen (first), aespa’s Karina (second), BTS’ Jin (third), NCT’s Jaehyun (seventh), and Twice’s Momo (10th).
South Korean actress Moon Ga-young and Thai actor Gulf Kanawut are included as well, ranking 11th and 12th, respectively.
Wurtzbach and Evangelista have been making waves in the Milan Fashion weeks after gracing several shows from luxury brands.
They are currently in Paris for the Womenswear Spring/Summer 2025 edition, running from Sept. 25 to Oct. 1. In this season, Wurtzbach pranced the runways of French cosmetic brand L’Oreal’s Le Défilé Runway and Michael Cinco’s Spring-Summer 2025 shows.
Meanwhile, the actress-turned-fashion personality is booked and busy as she will attend 19 shows for this season.