‘ROAR as One’: AIA Philippines and subsidiaries celebrate wins featuring OPM’s finest

AIA Philippines (formerly AIA Philam Life), together with its subsidiaries BPI AIA, AIAIM Philippines, MediCard Philippines, and AIA Digital+, successfully concluded its highly anticipated concert ‘ROAR as One’ at the Mall of Asia Arena last 16 May. In a show of force, the concert brought together thousands of its employees, customers, partners, and stakeholders, with some of the most prominent names in the local music industry. 

Brand ambassadors Gary V for AIA Philippines and Chito Miranda for BPI AIA sang the AIA Song ‘It’s Real Love,’ a collaboration with award-winning songwriter Jonathan Manalo, who composed it with help from both brand ambassadors and musical arranger Mon Faustino, at the hugely attended ‘AIA PH Roar As One’ concert at the Mall of Asia Arena on May 16, 2023. (Photo courtesy of AIA Philippines)

AIA Philippines CEO Kelvin Ang rallied the company’s ranks and noted: “This concert was a big ‘thank you’ celebration of our people’s hard work that contributed to the wins we accomplished in 2022. The past few years coming from the pandemic have been challenging and yet our people came together to deliver. Last year’s achievements were the result of those efforts. These would not have been possible without their focus and dedication.”

The performers, headlined by brand ambassadors Gary Valenciano for AIA Philippines and Chito Miranda for BPI AIA, regaled the audience with crowd-favorite hits, energetic performances, and songs closest to the Pinoy heart. 

AIA ‘Roar As One’ host Candy Gamos

Valenciano, who has proudly supported AIA Philippines for years, encourages Filipinos to protect their loved ones. “Everyone deserves to have peace of mind, and AIA is the partner that can help with that. I am committed to helping them spread the word on the importance of protection and reach more people,” he said. At the concert, he led the night’s highlight, singing the upbeat AIA song, “It’s Real Love,” a collaboration with award-winning songwriter Jonathan Manalo, who composed it with help from both brand ambassadors and musical arranger Mon Faustino. “It talks about the many ways to express love for our loved ones, and making sure they are protected with an AIA Philippines policy is the best way to express that love,” he shared.

AIA Philippines brand ambassador Gary Valenciano went into the crows as he sang his classic ‘Paano” at the AIA ‘Roar As One’ concert

On the AIA song, Miranda explained, “The song is about love, in all forms. We wanted to come up with something that talks about love, not just the romantic kind, but love for your mom, your brother or sister, or your children, and how unselfish it is and how it makes you care about someone else, more than yourself.” A longtime BPI AIA client, Miranda kept the mood light and happy throughout Parokya ni Edgar’s set with fans singing along to the band’s most famous songs. 

Parokya Ni Edgar performed for a crowd of about 8,000 who joined AIA in celebrating the company’s amazing milestones.

In one of the most fun moments on stage, BPI AIA brand ambassador Chito Miranda called on two audience members to join him on stage

The star-studded lineup continued with Ely Buendia’s performance that ended the concert on a high note as he dished out hit song after hit song. December Avenue and Zack Tabudlo sustained the excitement that was kicked off by The Diegos’ and El Gamma Penumbra’s pre-concert sets. 

Ely Buendia delivered the night’s finale performance for ‘Roar As One’

December Avenue and Zack Tabuldo at the AIA ‘Roar As One’ concert

The Diegos and the stunning El Gamma Penumbra set at the AIA ‘Roar As One’ concert

A night of music, fun, and camaraderie, the ‘ROAR as One’ concert was a fitting celebration of AIA Philippines’ successes in 2022, and an inspiring way to sustain the momentum for 2023. “With AIAIM Philippines and MediCard Philippines a part of AIA Philippines, alongside BPI AIA and AIA Digital+, all the building blocks are in place. We are now in the best position to capture the opportunities ahead and become the leading brand for Filipinos’ protection, long-term savings and healthcare needs, empowering them to live Healthier, Longer, Better Lives,” Ang said in closing. 

Click here for more information about AIA Philippines, or visit the AIA Philippines Facebook page, email [email protected] or call (02) 8528-2000 to know more.

ADVT.