Sam, KC, Direk Cathy score a winner in ‘Forever and a Day’

REDWOOD CITY, California—Put top actor-host-models Sam Milby and KC Concepcion together with box-office champion director Cathy Garcia-Molina and what do you get?

Another stirring box-office winner in Star Cinema’s Forever And A Day, the latest film that ABS-CBN International’s Starry Starry Store is bringing to 10 more US cities this July after a successful run in San Francisco during the last week of June.

Starting July 1, the romantic drama will be shown in Aiea, Hawaii; Las Vegas, Nevada; and Clifton and Bergenfield, New Jersey. Beginning July 8, it will screen in Los Angeles, Orange, San Diego, Milpitas, and Union City, California; and in Seattle, Washington.

Forever and a Day held its own against a siege of huge Hollywood summer films that invaded the Philippines week of June 15-19. It landed in the number two spot with an opening day take of P23.27 million, losing only to Green Lantern.  The KC-Sam starrer beat the opening day receipts of Mr. Popper’s Penguins and surpassed X-Men: First Class and Super 8.

Director Molina, known for her light but unforgettable romantic comedies with stars like John Lloyd Cruz, Bea Alonzo, Sam Milby, Toni Gonzaga and Sarah Geronimo that have grossed in the hundreds of millions, decided to take a risk with Forever and a Day by coming up with a multi-hanky weeper.

“This is my first serious love story,” Molina said. “While it celebrates love and life, viewers will see in this film characters who realize that even if you’re on top of your game, you really can’t do and have anything you want the way you want it.  Other factors will always play a role. Then you discover humility.”

Learning to believe

Eugene (Sam Milby) arrives in a top-notch recreational extreme sports facility in Bukidnon, Philippines with only one intention: to forget his problems at work. But when he meets Raffy (KC Concepcion) and as they travel and go on ridiculous and death-defying activities together, they start to form a friendship that goes beyond Eugene’s original plan.

Raffy helps Eugene appreciate himself more and to look at things in a positive way. With Raffy, Eugene begins to believe in himself again. Soon, against his own expectations, he admits to himself that he has fallen in love with this girl.

But life is truly ironic. The moment Eugene expresses his feelings for her, Raffy suddenly starts to push him away. She admits that he can never have her, and she doesn’t want Eugene to hope for a happy ending with her, because she cannot be loved. Now, it is Eugene’s turn to make Raffy believe in love again, just as how she reminded him to believe in himself. But is faith enough to change the course of their destiny? And is his love strong enough for him to sacrifice everything for a relationship that will not last, and for a girl who will leave him soon?

Overcoming fear

“Kaya mo bang mahalin ang isang taong alam mong mawawala rin sa ‘yo?” (Can you love someone you know you’d lose soon?)  Forever and a Day poses that challenge to the viewer,” said ABS-CBN International’s Head of Theatricals Kerwin Du. “While this may sound too serious for a summer film here in the US, love has always been a universal theme not bound by seasons of the year. We wanted to offer a refreshing summer movie to our kapamilya that is not an action sequel, a 3-D animation or an R-rated comedy. We hope Forever and a Day is an attractive choice to many.”

Forever and a Day will be screened in the following theaters on the following dates:

July 1-7, 2011

HAWAII

Pearlridge West Theatres

98 – 1005 Moanalua Road

Aiea, HI 96701

LAS VEGAS

Regal Village Square Stadium

9400 W Sahara Ave.,

Las Vegas, NV 89058

July 1-21, 2011

NEW JERSEY-CLIFTON

Clearview Allwood Theatre

96 Market Street

Clifton, NJ 07012

www.MovieTickets.com

NEW JERSEY-BERGENFIELD

Clearview Bergenfield Cinemas

58 South Washington Ave

Bergenfield, NJ 07621

www.MovieTickets.com

July 8-14, 2011

LOS ANGELES

Cerritos Stadium Cinema

12761 Towne Center Drive,

Cerritos, CA 90701

SAN DIEGO

UA Horton Plaza

475 Horton Plaza

San Diego, CA 92101

SEATTLE

Parkway Plaza Stadium 12

5910 South 180th Street

Tukwila, WA  98188

July 8-21, 2011

ORANGE

Orange Stadium Promenade

1701 W. Katella Avenue

Orange, CA 92868

UNION CITY

Century 25

32100 Union Landing

Union City, CA  94587

MILPITAS

Century Great Mall

1010 Great Mall Drive

Milpitas, CA 95035

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