Strike a pose: Claudia Schiffer curating exhibit of ’90s fashion photography

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20200825 Claudia Schiffer

German supermodel Claudia Schiffer attends the US premiere of “Rocketman” on May 29, 2019 at Alice Tully Hall in New York. Image: AFP/Don Emmert

German supermodel Claudia Schiffer will take visitors of Düsseldorf’s Kunstpalast museum on a personal journey through the fashion industry in the forthcoming exhibition “Fashion Photography From the 1990s”.

For her first curated exhibit, Schiffer will bring together some 120 exhibits that draw upon different aspects, people and places pivotal to the fashion industry during that rollicking period.

The show will include iconic fashion photography from legends Juergen Teller, Karl Lagerfeld, Herb Ritts, Corinne Day, Arthur Elgort and Ellen von Unwerth, some of whom Schiffer collaborated with during her 30-year career.

“Fashion Photography From the 1990s” will also showcase the richness and variety of fashion media through a variety of billboards, framed prints, magazine pages and Polaroids.

Moving images, music and never-before-seen memorabilia from the supermodel’s own private archive will also be featured in the exhibition, allowing visitors to catch a glimpse behind the scenes of legendary fashion shows and afterparties of that decade.

“The ’80s was when I fell in love with fashion, but the ’90s was when I learnt what fashion really was. It was an intense and amazing time that had not been seen before, when shoots lasted for days and fashion was front-page news for weeks. Myself and the other supermodels lived and breathed it and for the first time we realized together, we had the power to make change,” Schiffer said in a statement.

“Fashion Photography From the 1990s” will be on view from March 4 through June 13, 2021 at the Kunstpalast museum in Düsseldorf, where Schiffer was notably discovered by a modeling agent at the local nightclub Checker’s in 1987.

“I am delighted that we have been able to get Claudia Schiffer to curate an exhibition about the fashion world of the ’90s,” Felix Krämer, general director of the Kunstpalast, noted. “With this show, Germany’s most successful model – whose career began in Düsseldorf – will reflect in a very personal way an era that set standards to this day.” CC

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