I am reading “Steve Jobs,” the biography by Walter Isaacson. I also have “The Steve Jobs Way: iLeadership for a New Generation” by Jay Elliot and William L. Simon. Steve Jobs was a genius. He was a master salesman. He knew and understood the consumer. What I learned from him is to look at things simply. He wanted a cell phone with no keyboard. He said that all we needed was one button. No one thought it would work. But then came the iPhone. I get inspired by his ideas. Bayani San Diego Jr.
